By Corey Scott Arter
Generally, when we think of fashion magazines, we think ‘glamour’ and ‘sophistication’. Rarely, if ever, do we think about the production process and the behind-the-scenes construction that goes into that final glossy beacon of hope that ends up so eloquently placed on the newsstand shelf.
Truth be told, the business and creation of magazines isn’t always as chic as some might expect. There’s a lot of blood, sweat and tears that goes into each and every issue — some dreams come true, and some are killed. The end result, however, is a collective voice of thought, inspiration, and editorial philosophy.
Like film, magazines are incredibly collaborative ventures. Publishers, writers, editors, photographers, stylists, advertising executives, public relations coordinators, and many others - not least of which includes the printer — come together to produce content and make magic. There’s nothing like seeing the final issue, freshly printed and bound.
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Thanks for this! It’s nice to see a publication that is not afraid to let readers see the nitty and gritty of the whole thing.
I’d love to see more of these behind-the-scenes please!